Social Marketing Mama by Nic Soto / @MamaPR

Press Release Media Distribution Internet Marketing Services
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Wednesday, November 25, 2009

To my precious family and amazing friends.....


This Thanksgiving holiday with its blessings so grand
Should serve to remind us of the joys at hand
The friendships we treasure, our families dear
The love we've been given and shared, year to year
The food at our tables, where many have none
The dawn of each morning beneath the bright sun
The dreams that we carry; the warmth in our hearts
That bring us together when we are apart.




The walks by the lakeshore as stars light the sky
The joys in the children who quickly pass by
The stillness of nature, the comforts of home
Each blessing the greatest that could ever be known
The warm, pleasured scents from the kitchen, delight
Arousing the senses near the firelight
The wondrous decor of the season to come
Good tidings, best wishes for everyone.




The freedom we hold, so to live peacefully
The soldiers who serve us, so diligently
The air that we breathe, the flowers we grow
The brightness of spring, the coldness of snow
Our sons and daughters, our husbands and wives
And the furry creatures who capture our lives –
All are blessings we’re given to cherish, always
Yet, especially so on Thanksgiving Day.




Celebrate this time for the beauty abound
Be thankful for all of the blessings you've found
For in the end, blessed you will truly be –
A soul filled with love, peace and harmony
Happy Thanksgiving, my friends; I am blessed, indeed
I am thankful for the love you have shared, selflessly
May each road that you travel be paved with a smile
Have a wonderful holiday....enjoyed in style!




© 2003 - Jill Eisnaugle’s Poetry Collection

Tuesday, November 24, 2009

Google To Use Website Page Loading Times For Rankings


Google is looking to shake things up a bit with their plans of using your sites speed load as a factor of how it will be ranked. Oh Google, whatever will we do with you. The popular search engine currently uses your page load times as part of their AdWords quality score, so this is definitely a logical step for this to be included in the organic listings as well. It was bound to happen.

This certainly raises a lot of questions for those who have built their sites over the years, and are now wondering how this will change the game.

I posed this to my friends on Twitter (feel free to follow me/I follow back @MamaPR ) and they had some interesting responses - in the form of questions of course!


"What's going to happen to sites that are not as quick as others, but contains more information?"

"How will this affect my rankings?"

"My site loads up pretty fast...so does this mean my ranking will be in the top ten of my category?"


All very good questions, and the answer is.... (drum roll please!)  - Update and fix your site. Sounds simple enough, but it is now highly recommended and no longer can be left on your "things to do when I get around to it" list. Left undone, and you'll surely fall back behind everyone else.

For those of you have haven't updated your content and scaled down those LARGE photos on your website pages or even put in the effort to make it SEO friendly - Well, you will now have to do a serious overhaul. Think about how many times you lost a potential sale due to your slooooow site load.

I'll bet next weeks paycheck that your competitors are already hiring people to do this for them, or learning everything they can (assuming they have the time as many entrepreneurs tend to juggle several balls in the air already!) to make sure that their website is loading up fast for visitors, potential customers and ready for Googles new indexing.

Now of course there are other factors as to how they rank your site, but this is definitely a good place to start.

 

Posted via web from MamaPR's Posterous

Tuesday, November 17, 2009

Internet Marketing Company Catering to Small Online Businesses


Public Relations Depot (www.PRDEPOTCHICAGO.com), an online Internet Marketing and Press Release Writing company that leverages Digital PR and SEO (search engine optimization) strategies to help their clients gain more visibility, higher internet rankings and conversion rates.

Services include Natural Search Engine Optimization (SEO), Press Release Campaigns, Conversion Enhancement, and link building solutions starting at just $99. The company's goal is focused on helping their clients convert more website visitors to customers.

* press release writing and mass media distribution
* SEO optimization
* link building
* online newswire submissions
* reputation management
* targeted consumer marketing

Receive a free consultation by contacting Public Relations Depot at http://www.prdepotchicago.com

How to Merchandise Your Online Store For More Sales

Merchandising a brick and mortar retail store is key to pulling in passerby' s as well as getting them to buy. But how do you "merchandise" an online store? The answer is simple. The same way you would set up your physical store. When an online visitor reaches your website the first thing they'll notice is your home page (think of this as a front door of a brick and mortar). First impressions mean everything. We've all been taken back by a store (online or off) that is poorly merchandised and cluttered from one end to the other. Too many racks, merchandise on the floor and the whole place looking like it was hit by a tornado. Your online store could also be poorly merchandised and turning away potential sales.


Here are some key steps to cleaning up your retail internet business to help boost revenue and return customers.

1. Remove all the clutter from all web pages that only take away from your own products. This could be from having too many links (and broken links), too many affiliate ads and banners and finally - remove the multitude of photos that have nothing to do with your site.

2.If you are running a business- look like one. Don't use backgrounds that are only really meant for social site profiles. The blinking stars background is not how you want to represent your business. Use a solid color background along with your business logo on top. Of course you'll want to make it look great - but lets keep the social site backgrounds where they belong - on social sites.

3.Make sure your price points are clearly visible and are reflected correctly through-out your entire site.

4.Never use your home page as your entire "About Us" platform if you are a retailer. There should be another page dedicated for this. Simply inserting a paragraph about how you started the business and using the largest font possible on then placing that on your main page will only turn potential buyers away.

5.Use flash effects/animation sparingly - there is no need to use every flash animation you have come across and placing it all over your website. Its distracting - you want your potential customers to focus on your merchandise.

6.Organize your site and make it easy to navigate. Make it easy for visitors to find your contact information, shipping/returns and privacy policies, email newsletter sign-up and so forth.

Monday, November 16, 2009

Top 30 Perfect Places for Your URL

1. Business Card
2. Merchandise Bags
3. Brochures
4. Postcards/Envelopes
5. Voice Mail Greeting
6. Purchase Receipts
7. Your Business Window
8. Print/Newspaper Ads
9. Product displays, for retail or trade
10. Trade show brochures
11. Company Or Personal Car
12. Pens/Pencils
13. Stationery
14. Local Business Websites and directories (If they are free willing to barter)
15. Local Community Portals
16. T-Shirts
17. Press Release campaign
18. Yellow Page Listing (while it has lost some steam its still good to get on)
19. Entry forms, for contests or sweepstakes
20. Packaging inventory lists for mailing
21. Order confirmations
22. Thank-you cards
23. Boxes or other packaging
24. Employees Uniforms ( If they are representing the company they should be wearing the company logo)
25. Company Checks
26. Fax Cover Sheet
27. Flyers and Leaflets
28. Print or Email Newsletters
29. Free Booklets and Handouts
30. Voicemail Message

Posted via web from mamapr's posterous

Saturday, November 14, 2009

Join Twitter and Start Tweeting!

Hey everyone... hope you're enjoying your weekend!

As many of you know I'm on Twitter.com - but realized many of my friends have yet to join?

Don't know what Twitter is? Twitter is a social networking and microblogging service that allows you answer the question, "What are you doing?" by sending short text messages 140 characters in length, called "tweets", to your friends, or "followers."

It's FREE just like Myspace and Facebook, and within seconds you've added yourself with your own Twitter profile to communicate with family, friends and yes.. tell everyone on Twitter about your business or site!

Why Twitter.com is Useful?

Twitter has many uses: both for personal and business use. It's a great way to keep in touch with your friends and quickly broadcast information about where you are and what you're up to.

For business, Twitter can be used to broadcast your company's latest news, promotions, new products and blog posts or interact with your customers.

So come on what are you waiting for!

JOIN TWITTER TODAY!

If you are already on Twitter let me know!

Nic

Ps. when you do you can find/follow me (I'll return the favor!) at http://www.twitter.com/mamapr !